So Many Books, by Meg Schmidt

Guest writer and blogger, Meg Schmidt, weighs in again today on her experience owning an independent bookstore. Welcome back, Meg!

Buying a bookstore was an impulsive and imprudent decision. But how could I turn away from the possibility of owning that little shop on the corner, cozy, welcoming, filled with appealing books? A place where people gathered. A jewel in the community’s crown.

There were no arguments compelling enough to dissuade me from such a romantic notion: Would a bookstore be profitable? Of course! It would just take initiative and hard work. Could I manage a small business with a young family at home? Sure, with a little juggling. Did I know anything about bookselling? About retail? Well, no, but I could learn...

After some hurried negotiations, a flurry of paper work, and an inventory check, the Corner Book Store was all mine. And my detractors were right: I didn’t have the slightest notion what to do.

Charlotte, from whom I bought the bookstore, tried to reassure me. “Oh, it’s simple, really,” she said. “You buy books and you sell books. Hopefully you sell most of what you buy. That’s all there is to it.” This sounded too easy. 

“Okay, but how do I know what to buy?” I asked. “How orders are placed? How inventory is tracked? How sales are recorded?”

“Oh, I’ll explain all of that,” Charlotte said cheerfully. “Let me show you the inventory system.” She pulled out long tattered cardboard boxes filled with 3x5 index cards.

Within a few days Charlotte was gone, leaving behind her index cards, too many unanswered questions, and a terrified new owner who realized she was in very deep water.

Those first few weeks were filled with missteps and inefficiency. Where was the copy of Hamlet that someone wanted? How do I order a book on Roman aqueducts? Where is the card for The Joy of Cooking? Backlist, frontlist, fall list, spring list, remainders, returns, ISBNs, IS, OS, BO, TBO, PO, it was an entangled mess.

The biggest challenge of all: What books, and how many, should we have in stock?

“Your order indicates you want a standing display, twenty-four copies of Anne Tyler’s new book,” Bob Brown, the rep from Random House remarked as he looked over my order. “That’s being very optimistic.”

“Anne Tyler is terrific,” I reminded him. “My favorite author! Don’t you think I could sell twenty-four copies?”

“Well, no, I don’t. Not Anne Tyler. Maybe Danielle Steele or Stephen King. You like Anne Tyler, but are twenty-four of your customers going to buy her book?”

Apparently not.

Somewhere along the way, the bookselling jargon made sense, and I learned what to order and what people were likely to buy. (Although there were frequent surprises.)  We computerized the inventory and threw away those index cards. When it became necessary, we diversified, adding more greeting cards and gift items. Eventually we relocated and after that expanded our floor space.

Bookselling was, as I had envisioned, a remarkable experience. Our employees were committed and hardworking and became lifelong friends. The distributors and publishers with whom we worked were unfailingly helpful. We enjoyed the support of the town in which we were located, as well as nearby communities, and we worked together on numerous programs and events, many of them for children. We spent every day with people who loved to read, faithful customers who stayed with us when they could have bought books less expensively elsewhere.

Still, after fifteen years we went out of business. The giants had multiplied: large and alluring bookstores offering an impressive variety of books, deep discounts, and cozy cafés. Then along came an Internet company calling itself Amazon. When it became clear no one was interested in buying my little bookstore, I liquidated and closed the doors.

I was ready to retire; as fulfilling as bookselling was, it was also hard work, long hours, and endless challenges. Buying a bookstore may have been an impulsive and imprudent, decision, but it was the best worst decision I ever made.

Creating Space in Your Garden/Life/Writing

I did a lot of gardening this weekend. Weeding, mostly, but also "editing." 

Since the last time I'd visited my garden, the plants had tripled in size and now looked like commuters in a subway car at rush hour. The less aggressive ones, like Jacob's ladder, were being crushed by the robust day lilies and the ever-encroaching lady's mantle. The solomon seal had marched its way across the bed, infiltrating and colonizing neighboring settlements. Nothing, it seemed, could stop its relentless assault. 

I have long held the belief that it's sacrilegious to divide plants in June in Vermont. Our season is so short I felt it my duty to let each plant fully manifest its destiny until September. Besides, I wanted as much color as each plant could muster.

But I found myself craving space. Each plant had grown indistinct. What I faced was a mass of leafy green giants, elbowing one another aside in their frenzy to attract pollinators. I hate to anthropomorphize, but some plants are greedy.

So I started pulling and digging, first lily-of-the-valley, and then violets, and iris, and gooseneck loosestrife. I carved out pathways and established boundaries. Now that I can see where one ends and the next begins, each plant has taken on an identity. More, I found, isn't necessarily better. Neither is bigger.

This got me wondering what other areas of my life might benefit from a little space. My writing? My volunteer work? My teaching? Each of my friends? My family? Exercise? Do I crowd so much into each day that I can't enjoy and appreciate the component parts?

If so, how do I go about making spaces? Something to think about.

Review of YA novel Seriously Wicked by Tina Connelly

In case you’ve been wondering, pixies are green, frog-like creatures with wings. You have to be a witch to see the wings. Seriously Wicked contains all the classic elements of a good commercial novel: a plucky protagonist with a quantifiable goal, friends in peril, an able ally, an antagonist who knows too much, complications aplenty, high stakes, and a ticking clock. This one also has at least one seriously evil witch and a really sympathetic dragon named Moonfire.

There are also star-crossed lovers, Camellia, our narrator, and Devon, the new boy. Their meet cute involves a goldfinch and a flaming phoenix feather, which might be a first in literary history. Seriously Wicked reads a bit like Harry Potter lite, but Connelly has developed her own taxonomy of elementals, witches, and spells, and a delightfully relatable alternative witch-world, whose residents rely on items like dragon tears, werewolf hair, goats blood, and elf toenails for their spells, and on WitchNet and Witchepedia for much of their information.

While you could read Seriously Wicked as an allegory about the demon in each of us and what we would sacrifice to save humanity from annihilation, it’s more fun to sit back, suspend disbelief, and enjoy the dilemma of a high school girl, imprisoned by a witch named Sarabine, who has summoned a demon that inadvertently gets trapped inside Devon, Camellia’s crush. Sarabine casts a spell, commanding the demon to accomplish a series of tasks, including locating a phoenix stored somewhere on the high school grounds in order to control its supersonic explosion, which is timed to coincide with the Halloween dance just days away. Camellia must find a way to stop this. There’s more. Much more.

If Seriously Wicked suffers from anything it’s a slightly overcomplicated plot. It is so convoluted (although clearly well thought out) that Connelly inserts summaries periodically to help the reader out. The narrative bogs slightly toward the end when the clock slows so that all the answers Connelly has withheld (Why does her friend Sparkle’s nose keep changing? Why aren’t Camellia’s real parents looking for her?) can be revealed in a flurry of expository dialogue. Great. But at this point readers might really just want to know if the town is going to blow up and whether Devon will be restored to his former “boy-band” self.

Connelly exhibits a sharp wit and a keen tongue that make Seriously Wicked a fun read. There is a grocer who stopped doing business with one supplier because he was “caught doing business with people who do business with people who don’t compost.” And our persevering protagonist at one point confides to the reader that she owns jeans that “don’t understand my butt.”

But, there are deeper issues to consider here: What would you do if someone whose beliefs diametrically opposed yours were driving your life? How does one choose between competing desires in a moral dilemma? Camellia insists that she is not a witch. And yet, in order to save the school, her friends, Devon, the town… She must learn, and successfully cast, a very powerful spell (and, meanwhile, not flunk her algebra test).

This is a fast paced, entertaining drama that offers readers the chance to contemplate the difference between good and evil, right and wrong, selfishness and compassion (as well pondering the current color of their auras). Readers will find a happy escape in Camellia’s fantastic world that includes a werewolf puppy and a dragon. But Connelly understands that we face real end-of-the-world threats in these days of rising sea levels, nuclear threats, and terrorism. Camellia, speaking here about witches (who live a really long time) makes a note-worthy observation. “If you know you’re going to be around to see it, you look at the fate of the world differently.”

Connelly supplies a satisfying ending for readers of Seriously Wicked, and some bonus material if you want to try casting your own spells. Before you do, you might want to brush up on your math.

(This review was first published on the New York Journal of Books website: http://www.nyjournalofbooks.com/book-review/seriously-wicked-review-ii)

What Cupcake Wars Taught Me About Getting Published

I am a self-professed Cupcake Wars junkie. I love the inventive combinations: applesauce cake with cinnamon goat cheese frosting, double-shot mocha latte with espresso cream filling and chocolate frosting, salted caramel cake with pecan coconut brittle crumble and caramel Swiss buttercream. I would happily devour them all.

Each show, for those unfamiliar, begins with four bakers. After two elimination rounds, two finalists duke it out in a bake-off that requires them to produce 1,000 cupcakes in 90 minutes and shelve them on a display of their design, executed by one of two bearded, flannel-clad carpenters. They also get four baking assistants.

When the winner is announced, the audience is generally treated to a tearful acceptance speech. "I've worked so hard to get here. It's so nice to have that recognized."

Right. And what about the other contestants? Did they not work hard, too? Could we not acknowledge that in some way?

Writers are in constant competition. I'm not talking here about actual writing competitions. I'm talking about the competition for agents, editors, reviews, publicity budgets, shelf space, and sales. 

Most of us are aware that we're competing for agents and editors, but might not be aware that, once we have representation and a signed contract, we're in competition for the rest. There are elimination rounds, and most of us won't win. In publishing, winning means national advertising, a book tour, a major online publicity campaign, lots of social media outreach, a floor display, and wide galley distribution. By your publisher. 

The non-winners must do our own publicity and, no matter how hard an author promotes her own work, very few can compete with the marketing muscle of a major publisher.

It's usually clear long before the judges decide, who’s going to win Cupcake Wars. It’s less clear which book will be chosen as the winner of a big publicity campaign. Obviously, one that is expected to earn a big return, but which one's that? Not even publishers know for certain. 

What is certain is that a quiet book without an obvious “commercial hook” doesn’t necessarily take less time or thought to write than one with the potential to be an international best seller. Most authors bring their best game to every book: an original combination of ingredients, quality workmanship, a few fanciful twists, reduced fat... They work very hard and give it their all.

Clearly, not everyone can be declared the winner in Cupcake Wars, nor in publishing. There is only so much space on the dwindling supply of bookshelves, only so many readers divided by the dollars they’re willing to spend, divided by the hours they’ll devote to reading. 

Here’s what watching Cupcake Wars has taught me: Acknowledge the journey. To all you writers, bakers, and everyone else out there who’s worked hard to deliver a great product and wasn’t declared a “winner.” Congratulations on a job well done. Thank you for your effort, time, and dedication. You are a winner.

March in Vermont

Here's what I like about winter in Vermont: I can curl up, without apology, in the over-sized armchair in front of the fire and read at 4:30 in the afternoon because there's only darkness beyond the window.

Here's what I don't like about (this) March in Vermont. It is no longer dark at 4:30; darkness now doesn't fall until after 7PM. And yet, snow still blankets our field, and today the wind is whipping up snow devils and rocking trees. The ambient temperature hovers around 20.

My biological clock is telling me, urging me, to stop reading and start looking for signs of crocuses making their way through newly warmed soil. (Theirs is probably telling them to get growing.) I can barely see my garden, let alone anything small and green making its present known. Let's not even discuss purple. Or yellow.

I could shovel and scrape some of the snow from the garden. At Fenway and the Esplanade in Boston, MA, they are sprinkling dark soil on top of the snow to attract heat and encourage melting. I could do that. But what self-respecting crocus is going to poke its nose out in weather like this anyway?

I don't have a date such as Opening Day, or the Fourth of July, by which my garden must be green and lush. I have only my need to dig in dirt, to welcome back my foliated friends, and to be reassured that the cycle of life will, eventually, make its way around.

Nature teaches us patience, forbearance, and acceptance if we're willing to listen. And so I keep curling up in that chair and reading. It's not what I want to be doing right now. But it's a pleasant way to pass the time until spring.

Anecdotes from a Former Bookseller

Meg Schmidt owned and operated The Corner Book Store in Winsted, Connecticut from 1985-2000. An enthusiastic reader and novice writer, she now resides with her husband in Quechee, Vermont. These are her memories:




The book reps arrived in my bookstore in impressive numbers, weighed down by totes and briefcases filled with binders, galleys and catalogues. The small clanging bell above the door announced their arrival, and soon they filled the store with their wares and expansive personalities. 

I loved that although the reps traveled hundreds of miles and gave the same sales pitch to each bookstore owner, when they sat down with me, it was as if they were giving it for the first time, as if there was no doubt I would order in great quantities. I loved that despite how busy they were they took time to teach someone who knew nothing about bookselling something about ordering books.

Who they were

Bob Brown from Random House was a big burly man, always wearing a rumpled white shirt, a colorful tie loosened at the neck, and a wrinkled sports jacket that he would immediately remove and carelessly place on the back of a chair. He’d been selling books for Random House for decades. I quickly discovered that beneath the rough exterior was a kind, gentle man, willing to guide me through the maze of ordering. I was shocked and saddened to hear of his unexpected death a year after first meeting him. 

Don Brock, self-assured, was all business. He stood no taller than I, and as if to compensate for his lack of height, he spoke in a reverberating voice that filled the store. He wore striped oxford buttoned-down shirts and neatly pleated tan chinos. And he loved to gossip. As we became better acquainted, he would often pause, look around, as if to ferret out any eavesdroppers, and give me inside information. “You know, “ he said once, “my wife worked for Martha Stewart. She lasted for three years and then quit. Martha expected too much.” He looked around again, and added, in a whisper, “Martha Stewart can be demanding.” Martha’s demanding personality aside, Don always strongly encouraged me to buy her books. “You won’t be disappointed,” he’d say with conviction. 

And then there was Foxhall Jones, an older man, always smart in an expensive jacket, a color coordinated shirt, and a tasteful bow tie that complemented both. With thinning reddish-blond hair and a perfectly trimmed mustache, Foxy was also a model gentleman, the ideal publisher’s representative, dapper, refined, intelligent. Suddenly, unannounced, Foxy stopped coming to us: we became, I suspect, a casualty of a reorganizational shuffle at Harper and Row. I later heard rumors that Foxy had left publishing⎯perhaps also a casualty of changes that made his style of selling books obsolete.

And finally there was Kennedy McConnell, a Scottish gentleman with a wicked sense of humor and an infectious laugh that echoed off the walls. Ken always told a joke or two, often bawdy, always funny, and laced with a distinct Scottish accent. Ken had an uncanny ability to put me into an altered state in which I foolishly and consistently ordered more from him than I would ever sell. My real downfall was the annual calendar-shopping spree Ken and I went on. Each year I vowed to buy modestly, and each year Ken offered incentives I couldn’t refuse. “Girl, I understand what you’re saying, but look at this. If you order twelve Trivia Page-A-Day calendars, you’ll receive two free! And, I can’t believe they’re doing this, but if your order totals one hundred and forty-four… you’ll get a fifty-five percent discount!”
“Oh, I don’t know, Ken. That’s a lot of Page-A-Day calendars. Too many, really.”
“No, Meg. No. These are going to fly out of the store. Trust me. I would even consider getting more: think about two-eight-eight. Fifty-five percent discount and free shipping. Workman might as well be giving these away!”
I was sunk.


Times Change

I miss bookselling, being surrounded by the books I love, our loyal, book-reading customers, and certainly those book reps. I wonder if they are still going from store to store with their totes filled with catalogues, always smiling, excited to tell you about the wonderful new titles that will soon fill your bookstore shelves. With all of the upheavals in bookselling and publishing, I doubt that they are. But maybe somewhere a bookseller hears the bell above the door clang and warmly greets one of them, ready to convinced and entertained.

Review of Station Eleven by Emily St. John Mandel

Station Eleven is a complex story. Some assembly is required. 

Mandel begins with a death. An actor, Arthur Leander, plays King Lear in an unusual staging of that play: three little girls (who will grow into the king’s quarreling daughters) sit on stage as the curtain rises. Leander falters, flubs a line, flails out a hand searching for support, and collapses, dead of a heart attack.

In the audience, sits Jeevan Chaudhary an aspiring paramedic, recently a member of the paparazzi. Jeevan leaps onto the stage and attempts, unsuccessfully, to revive Arthur, as Kirsten Raymonde, the girl playing Cordelia, looks on. In the ensuing melee, Jeevan leads little Kirsten off to find Tanya, the child’s “wrangler,” and then wanders off into a snowy Toronto night. The rest of the cast retires to a local bar to discuss the evening’s tragic event and provide the reader with some backstory: Arthur’s three divorces, his one son by his second wife. 

Mandel closes this chapter with: “Of all of them there at the bar that night, the bartender was the one who survived the longest. He dies three weeks later on the road out of the city.” Unbeknownst to all, the highly contagious and lethal Georgia flu is quickly devouring the world’s population.

Mandel’s opening of Station Eleven is brilliant, and that brilliance continues throughout the book. Her take on a post-apocalyptic world is not as grim as might be feared. Station Eleven is as much about survival as it is about death and the end of civilization, as we know it. Still, Mandel provides plenty of opportunity for readers to ponder how they might fare in this new world order and the true value of what’s been lost.

Station Eleven moves back and forth in time and place and point of view, as Mandel slowly and carefully constructs her story and connects her multitude of quirky characters in a manner reminiscent of Dickens or possibly Shakespeare. 

We next meet Kirsten, “twenty years after the end of air travel” and follow her, now a member of a traveling Shakespeare company, as they drift from town to town, putting on shows in an often dangerous landscape, where those who survived the epidemic⎯and those who’ve been born since⎯encamp in abandoned box stores, hunt for food, and ransack empty houses for anything useful. They encounter other survivors along the way, including one self-proclaimed prophet.

Kirsten has only a vague memory of the time before, shadowy images of having been in a production of King Lear, for instance, and of the lead actor giving her several volumes of a comic book series called Station Eleven, which she now counts among her most prized possessions. Almost no one, including Kirsten, remembers who wrote the little booklets or why, and yet they begin to take on special significance and power as they make their way across this new land. 

Mandel’s observations about civilization, religion, Shakespeare, and relationships are astute and subtly rendered. The suspense builds slowly, in part because the narrative does not proceed in a straight line. The ending, therefore, doesn’t deliver the punch some readers might want. 

Then again, the final page of Station Eleven isn’t an ending. As Dr. Eleven asks in the comic book version, “What was it like for you, at the end?” The ghost of his mentor, Captain Lonergan, replies, “It was exactly like waking up from a dream.” 

The same might be said of Station Eleven. Emily St. John Mandel writes of a world that we will, with luck, never know⎯one that is dreamlike (no one keeps track of time, because there are no clocks) and from which readers may well find themselves strangely sorry to wake.